What you’ll learn
Why you need an automated patient acquisition engine Understand how successful medical practices connect Google, their website, digital advertising, local search and referral marketing to create consistent patient demand.
How to more patient enquiries into appointments
Learn why generating leads isn't enough — and how missed calls, delayed responses and booking friction can result in prospective patients disappearing before they reach your appointment book.
How to grow without spending more on administration See how practices can build infrastructure capable of handling increasing patient demand without every additional enquiry creating another manual task for reception.
How AI receptionists handle a real patient booking Watch a live MediQo AI Receptionist demonstration, including answering a patient call, responding to questions and booking directly into the practice management system.
Agenda
Topic 1
Patient Acquisition: What successful practices are doing differently
Topic 2
From Marketing Lead to Practice Revenue
Topic 3
AI Receptionists in Action
Topic 4
Customising AI for Your Practice
Topic 5
Building Your Automated Practice Growth Engine
Topic 6
Getting Started with Growth Automation
Presenters
Elley Nott, MediQo Health
This webinar will be presented by Elley Nott, Head of Growth at MediQo Health and Founder of Brand Shop, one of Australia's leading healthcare growth consultancies.
Elley has spent more than a decade helping healthcare organisations grow through improved patient acquisition, digital transformation and commercial strategy. Before founding Brand Shop, she led patient recruitment into clinical trials for some of Australia's largest Clinical Research Organisations and held senior marketing roles at HealthShare and MedicalDirector.
She has worked with hundreds of healthcare organisations across primary care, allied health, specialist care, aged care and health technology, helping them improve patient access, operational efficiency and sustainable growth. At MediQo, Elley works closely with healthcare providers, practice owners and aged care leaders to identify practical ways AI can reduce administrative burden, improve workflows and create more time for patient and resident care.